Consultancy, design, development
cover the services we offer to our clients. We are not just a web design and delivery house and we are not just a consultancy. We work from start to finish by understanding our clients and their customers before designing compelling user experiences and then developing these in house with our technical team.
User Experience and User Centred Design are phrases that are increasingly spoken around the online, digital and web design world. They signify an approach that puts the user of a website or other media at the centre of the design process in an effort to make interactions as user friendly as possible.
What about business needs and requirements? We believe a focus on the User Experience has to work with the requirements of the company or organisation. That User Experience still has to lead to a purchase or the goal of the company and it has to be delivered within budget and on time.
At Digerati Studio we seek to put the User Experience at the core of everything we do. We create appropriate User Experiences on the web, in print or on mobile. An appropriate User Experience will meet users’ needs and expectations as well as delivering the results for the client. They need not fight one another, User Centred Design can be aligned with your business strategy and goals - this is exactly what we do.
Consultancy
Strategy and Advice
If you read about us you will see that we have a strong emphasis on understanding (the client, the problem and the user). Sometimes this is a quick chat, sometimes it is a workshop to really get under the skin of the issues and work out a clear strategy. Writing any strategy and creating any solution has to start with identifying and understanding the real issue. We are seasoned at doing this with all types of client, so have a chat to us about where you are going and we will help you get there. Sometimes a workshop with us opens the doors for a client and motivates them in other areas of their business.Interaction Design
Interaction Design is an industry term that we use to describe a whole set of activities including Behavioural Design, Information Architecture and User Interface Design. Digerati Studio work on Interaction Design for clients to define the fundamental behaviour of a website or application. We will define Use Cases and tasks, plot User Journeys as flow diagrams and then produce Wireframe designs of what the user will actually see and interact with. This whole process helps to create a comprehensive specification for a website or application that we can prototype, test with users or move into visual design.User Testing
Digerati Studio are not a high end Usability Agency. However, we do conduct informal User Testing for clients especially with an iterative process. This can involve us working on rough designs for a client and then testing these designs with real users before iterating the design and testing again. This process can go on as long as necessary to achieve the best design possible. Our aim in conducting User Testing is always to feed into further design work and not primarily to create reports on the usability of a website or application.- back to top
Graphic Design
Branding & Print design
At Digerati Studio we don’t just design user experiences we also help to create and develop brand identities. These can be a way of setting an organisation apart and increasing trust, loyalty and profile.- Brands are much more than just a name and a logo, a simple way of defining a ‘brand’ would be to consider it a ‘personality’. Every organisation or business has its own personality - its own way of presenting itself and interacting with its audience. Our job at Digerati Studio would be to draw that out and capitalise on those valuable, positive characteristics, and present them creatively and consistently through all mediums, whether through printed materials, or screen formats. And of course we design logos and brand styleguides along the way.
Web Design
Focussing on the user experience does not just come out in our consultancy and interaction design. The graphic or visual design of a website is actually what users will see and interact with and so we endeavour to make sure our designs increase the website usability. This doesn’t mean producing boring visual designs but instead looking at ways to create the most compelling user experience employing your graphical brand look and feel. As with the interaction design, the visual design will always aim to meet the fundamental needs of your business and your core market.Mobile Design
It seems like designing for mobile is becoming more and more like designing for the standard PC web browser as devices like the iPhone contain full browser functionality. However, the screen size and interaction method (touch or cursor selection) lead to a different way of thinking about sizes of buttons, text, images etc. Also there is still a large gap in the access speed of mobile networks with home or business Internet connections which has to be considered in terms of large files and lots of scripting on pages.- All of this may sound complex but it is something we take into consideration when we design for mobile. This design work has included: WAP design, mobile browser based design, iPhone browser design and iPhone application design. A growing area for Digerati Studio, talk to us about the mobile side of your projects.
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Development
Web and Mobile Development
We take a very practical approach to development and programming. Using the most appropriate programming languages and methodologies means we don’t just try to shoehorn requirements and designs into a predefined technical solution. Yes, we have a Content Management System that we’ve developed, but it is modular and we bend it to the designs and user experience of each individual project. Every client is different, so we consider any technical solution in an open way. Appropriate pragmatic solutions are the key here.- And we don’t outsource website or mobile development. Our developers are all in-house, sat right next to the designers - you can even call them for a chat!
- Thinking about outputs we can develop for the web or mobile. On the web, this covers technologies including HTML, Javascript, CSS, Flash, Databases, Content Management Systems and E-Commerce.
- Our skills and experience in mobile development involves building mobile web or WAP sites and even iPhone application development (using Objective-C programming). With increasing web access coming through devices like the iPhone, mobile development is becoming more and more important and we can help you with this.
Website Hosting
Most of our clients don’t want to know the details of how we host their website, they just want it to work and not fall over. Our hosting solution uses a redundancy set-up so your website will always be available to your customers or users. Backups are taken care of (just in case) and we can sort out monitoring and analytics of the visitors to your site as well.- Rest assured, you will not need to learn all the technical jargon to work with us.
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Other services
- Just recently we realised that there are people out there that would love to tap some the skills and experience of an agency like ours but (speaking honestly) aren’t quite in the market for a full bespoke website design and build job. This made us come up with Digerati Lite and Digerati Sessions (find out more on the digeratilite.com and digeratisessions.com websites).
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